We all know that feeling when we just can't seem to snap out of a funk.
We might describe ourselves as feeling "a bit grey" or "a bit dull".
Science has shown that colour can have a profound effect on our moods.
Studies reveal that certain colours can help to enhance our levels of happiness and productivity. For example, the colour yellow is associated with feelings of happiness and creativity, while blue is often used to promote feelings of calmness and relaxation.
In the world of marketing, businesses are well aware of the power of colour and use it to influence consumer behaviour. For example, many fast food restaurants use the colour red in their branding as it is known to stimulate appetite.
Some companies are taking colour into account when designing their offices. By using colours that are known to improve concentration and productivity, they are working to create an environment that will help their employees to be more productive and creative.
When our surroundings are vibrant and full of colour, we tend to feel happier and more energized. Conversely, when our surroundings are dull and muted, we can often feel sluggish and uninspired.
Though we may not always be aware of it, the colours we choose to live with can have a major impact on our daily lives. When making decisions about what colours to wear or use in our homes or offices, it is important to consider how these colours will make us feel.
What could you do to add a bit more colour and vibrancy
to your life?
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